PR 14 WHITE SELLA
4 Live Offers
Verified
India

PR 14 WHITE SELLA

$530.00 / MT (Avg.)
HSN Code

10063010

Grain Length

6.90 MM

Origin

India

Live Offers for PR 14 WHITE SELLA (4)

Quantity / Term Price Origin Seller Info Actions

Product Overview

PR 14 WHITE SELLA rice 6.90 MM is a widely traded non-basmati parboiled rice variety known for its excellent grain strength, bright white appearance, and high yield after cooking. Processed using advanced parboiling technology, PR 14 WHITE SELLA retains essential nutrients while delivering consistent quality, making it a preferred choice for global importers, wholesalers, food service operators, and institutional buyers..

What sets PR 14 WHITE SELLA apart is its long, uniform grain length of approximately 6.90 MM, minimal broken content, and superior shelf stability. The parboiling (sella) process enhances grain hardness, reduces breakage during milling and transportation, and ensures fluffiness after cooking. This makes it ideal for bulk consumption markets where consistency, cost-efficiency, and visual appeal matter.

As a premium rice category within the non-basmati segment, PR 14 WHITE SELLA rice is extensively used in household consumption, restaurants, catering businesses, and food processing units. Its neutral aroma, non-sticky texture, and ability to absorb flavors make it versatile across cuisines. Whether supplied in container loads or customized packaging, PR 14 WHITE SELLA remains a dependable solution for buyers seeking export quality rice from a reliable bulk supplier at competitive prices.

Key Features & Specifications

Variety
PR 14 (Parmal Rice)
Rice Type
White Sella (Parboiled)
Grain Length (Raw)
6.90 mm average
Grain Length (Cooked)
12 – 14 mm, depending on soaking & cooking method
Color
Bright White / Creamy White (typical of parboiled white sella)
Texture after cooking
Soft, non-sticky, moderately fluffy.
Moisture Content
12% max
Broken Grains
1–5% max (common commercial grade).
Shelf Life
24 months under proper storage conditions.
Purity
95–97% PR 14 purity

Benefits

  • Maintains grain integrity with minimal breakage.
  • Perfect for biryani, pulao, fried rice, and gourmet dishes
  • Non-sticky, firm texture suitable for professional kitchens.
  • Steam processing preserves nutrients and reduces cooking time.
  • Perfect for bulk buyers, hotels, restaurants, and export markets.

Applications

  • Affordable alternative to high-cost basmati rice varieties
  • Bulk-friendly for hotels, HORECA, wholesalers, and distributors
  • Consistent quality suitable for customer satisfaction.
  • Retail packaging under private labels
  • Bulk supply for wholesalers and distributors
  • Easy to store with long shelf life.

Packaging & Delivery Details

Packaging Options
  • 1 kg, 5 kg, 10 kg consumer packs
  • Container Loading: 22–24 MT per 20ft container
  • PP bags, laminated bags, jute bags
  • Private Label: Available for bulk clients
Delivery & Logistics
  • Pan-India delivery across major hubs
  • Export-ready packaging for container shipments
  • FOB, CIF, and CNF shipment terms available
  • Timely dispatch with moisture-proof storage
Quality Assurance

Every batch undergoes stringent quality checks to meet international food safety and export quality standards.

  • Sourced from ISO & HACCP-compliant rice mills.
  • Multi-stage cleaning, de-stoning, and grading.
  • Export-quality inspection before dispatch.
  • Compliance with international food safety standards.
Common Questions

PR 14 White Sella Rice offers uniform grain length, better cooking consistency, enhanced shelf life, and excellent value compared to traditional basmati rice.

Yes, it is widely used for biryani, pulao, and large-scale catering due to its good grain separation and consistent texture.

Prices depend on order volume, packaging type, and prevailing market conditions. Bulk buyers typically receive competitive pricing.

Yes, we supply export-quality PR 14 White Sella Rice in bulk quantities to international and domestic markets.

Yes, samples can be provided on request to help buyers assess quality before confirming bulk purchases.
Market Insights

Yes, PR 14 White Sella Rice is readily available for bulk orders across India, supported by large-scale production, modern milling facilities, and efficient export logistics.

While harvesting occurs mainly during the kharif season, continuous processing and controlled warehousing ensure uninterrupted supply throughout the year.

Yes, PR 14 White Sella Rice is widely exported due to its consistent quality, competitive pricing, and strong demand in Africa, the Middle East, and South Asia.

Procurement is mainly done from Punjab, Haryana, and Western Uttar Pradesh, regions known for uniform grain quality and reliable PR 14 yields.

Bulk pricing depends on order volume, milling quality, packing type, export destination, and prevailing market demand.